CLIENT: Finance 4 Nurses
LOCATION: Melbourne, Victoria
SCOPE: Social Media Management
Social Media Manager – Finance for Nurses
As the Social Media Manager for Finance for Nurses, I lead the design, strategy and execution of weekly content across platforms. My role involves creating custom graphic design and delivering a content strategy that aligns with key brand pillars: Resonate (emotional storytelling), Educate (valuable financial insights) and Social Proof (real success stories).
Through consistent and purposeful content, we’re building a brand that:
Delivers value upfront
Inspires trust through proof
Invites nurses into a meaningful conversation
Our goal is to empower nurses to realise that homeownership and smart investing are within reach, while positioning Finance for Nurses as both a service provider and a supportive community. Every post is designed to foster a feeling of inspiration, trust and confidence — not just in the brand, but in our audience’s financial future.